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Did you know Jimmy Sommerville could write? #BotR

21/05/2010

Bits of paper with lots of words on, neatly contained between some bits of card. Great idea!

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I knew he could sing, and also dance like a lunatic, but didn’t know he was an authority on Creative B2B things. But I guess a man who was in the Communards and Bronski Beat must have other talents. He writes under the pseudonym of @ScotMckee , which is why you never ever see them in the same room together.

Anyway, the book makes reference to many things including Shake n Vac and Matey bubble bath, there’s a few rude words (naughty) and I particularly like Chapter 8 where he talks quite authoritatively about bogs and Twitface. But enough about the book; how much can you say about a B2B business book for goodness sake. Let’s talk about the book launch in London that I was invited to attend.

Having checked in on Gowalla at some dodgy managed offices, I was greeted by a couple of dolly birds (I would) and made my way, disguised as a pretentious suited business type (I slotted in brilliantly), to the buffet table. It was good to see an effort had been made. Smokey bacon, salt n vinegar and even prawn cocktail crisps were on offer, some of those cheesey ball things as well as pineapple and cheese on cocktail sticks.

A fine array of drinks. Limited nibbles.

This was all complimented by Lambrini, Black Tower and Blue Nun; it was quite clearly a very posh do. Scanning the room, there were some familiar faces. @Joelmharrison (another B2B chap) was in deep conversation with @TaylorZoe; @OliverBudworth was talking to people and I could hear some great social media advice being exchanged. “Get yourself on Twitter” they were saying to a chap with similar teeth to mine, who wasn’t Ken Dodd.

@JeremyJacobs then stood up to introduce the proceedings by saying some words out loud and promoting his silver tongued skills. Jezza was followed by Joel who read out his preface of the book and then Jimmy took the stage. Quite witty I thought, especially for an 80′s popstar, and now being an author he obviously felt obliged to say a lot of words which I didn’t understand. This made him appear very intelligent, but I’m convinced he made some of these words up, and like me, everyone in the room pretended to know what they meant, nodding in agreement. I do it quite often in my social media guru workshops that I do…it can be quite amusing.

Some familiar and somewhat ugly faces.

Anyway, I polished off the last bottle of Lambrini, controlled my legs and got my signed copy. I’m so pleased that the book contains typefont as Jimmy’s writing is like a drunken spider with ink on its legs crawling across the paper. What does “Bent Witches” mean?

Finally, apologies to @adaraassociates (Steve) who was one of a few to spot me. I had to cut our conversation short as I was bursting for a widdle….so much so that a little tiny wet patch appeared on the front of my trousers. Good job my suit was black.

Don’t buy the book…steal it.

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